Best for: Small teams starting with a CRM for the first time
✓ Generous free CRM
✓ Easy to start
Best Brevo alternatives
Brevo is best for businesses that want email, SMS and WhatsApp campaigns together. If that is not you — or price, features or availability in your country do not fit — these 23 alternatives are worth a look.
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| Software | Best for | Free plan | Origin | |
|---|---|---|---|---|
| Small teams starting with a CRM for the first time | Yes | US | Visit | |
| Small sales teams focused on pipeline management | No (trial may exist) | EE | Visit | |
| Growing businesses that want one modular ERP | Yes | BE | Visit | |
| Teams that want colourful, flexible work boards | Yes | IL | Visit | |
| Small teams wanting CRM, tasks and chat in one free tool | Yes | US | Visit | |
| Mid-sized and large sales organisations | No (trial may exist) | US | Visit | |
| B2B teams finding contacts and running outreach | Yes | US | Visit | |
| Indian SMBs wanting an affordable, customisable CRM | Yes | IN | Visit | |
| Sales teams that want built-in phone and email | Yes | IN | Visit | |
| High-volume lead businesses such as education, real estate and finance | No (trial may exist) | IN | Visit | |
| Indian SMB sales teams wanting a simple CRM | Verify | IN | Visit | |
| Calling-heavy teams that follow up leads by phone and WhatsApp | Verify | IN | Visit | |
| Small businesses starting email newsletters | Yes | US | Visit | |
| Bloggers and creators who want simple, affordable email | Yes | LT | Visit | |
| Creators selling digital products and newsletters | Yes | US | Visit | |
| Zoho users and Indian SMBs | Yes | IN | Visit | |
| Small businesses replying to customers one-to-one | Yes | US | Visit | |
| Support and sales teams sharing one WhatsApp number | No (trial may exist) | HK | Visit | |
| Creators and brands automating Instagram DMs | Yes | US | Visit | |
| D2C brands running WhatsApp campaigns and notifications | No (trial may exist) | IN | Visit | |
| Small businesses starting with WhatsApp broadcasts and chatbots | Verify | IN | Visit | |
| Sales teams qualifying leads on WhatsApp | Verify | IN | Visit | |
| Large Indian brands automating WhatsApp and web support | No (trial may exist) | IN | Visit |
Best for: Small sales teams focused on pipeline management
✓ Very clear pipeline view
✓ Quick to adopt
Best for: Growing businesses that want one modular ERP
✓ Modular — add apps as you grow
✓ Open-source community edition
Best for: Teams that want colourful, flexible work boards
✓ Visual and flexible
✓ Many templates
Best for: Small teams wanting CRM, tasks and chat in one free tool
✓ Generous free plan
✓ Many tools in one
Best for: Mid-sized and large sales organisations
✓ Extremely powerful
✓ Huge ecosystem
Best for: B2B teams finding contacts and running outreach
✓ Free plan
✓ Database plus sequences
Best for: Indian SMBs wanting an affordable, customisable CRM
✓ Good value
✓ Deep customisation
Best for: Sales teams that want built-in phone and email
✓ Built-in phone and email
✓ Clean UI
Best for: High-volume lead businesses such as education, real estate and finance
✓ Handles large lead volumes
✓ Field sales features
Best for: Indian SMB sales teams wanting a simple CRM
✓ Simple to adopt
✓ Built for Indian SMBs
Best for: Calling-heavy teams that follow up leads by phone and WhatsApp
✓ Built around calling workflows
✓ WhatsApp integration
Best for: Small businesses starting email newsletters
✓ Easy templates
✓ Free plan for small lists
Best for: Bloggers and creators who want simple, affordable email
✓ Clean, simple editor
✓ Free plan
Best for: Creators selling digital products and newsletters
✓ Built for creators
✓ Good automations
Best for: Zoho users and Indian SMBs
✓ Integrates with Zoho CRM
✓ Affordable
Best for: Small businesses replying to customers one-to-one
✓ Free
✓ Catalogue and quick replies
Best for: Support and sales teams sharing one WhatsApp number
✓ Easy chatbot builder
✓ Team inbox
Best for: Creators and brands automating Instagram DMs
✓ Instagram comment-to-DM automations
✓ Free plan
Best for: D2C brands running WhatsApp campaigns and notifications
✓ Official API access
✓ Shopify and store integrations
Best for: Small businesses starting with WhatsApp broadcasts and chatbots
✓ Affordable entry plans
✓ Click-to-WhatsApp ads support
Best for: Sales teams qualifying leads on WhatsApp
✓ No-code bot builder
✓ CRM integrations
Best for: Large Indian brands automating WhatsApp and web support
✓ Strong in India and on WhatsApp
✓ Enterprise-grade
Free CRM with contacts, deals, email tracking and forms, with paid hubs for marketing, sales and service.
Pros
- Generous free CRM
- Easy to start
- Huge integration library
Cons
- Paid hubs get expensive as you scale
- Advanced automation is in higher tiers
- Free plan
- Yes
- Pricing
- See provider
- Also in
- CRM Software, Email Marketing Software
Visual pipeline CRM designed around deals and sales activities.
Pros
- Very clear pipeline view
- Quick to adopt
- Good mobile app
Cons
- No free plan
- Marketing features are add-ons
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- CRM Software
Open-source modular ERP covering inventory, accounting, CRM, POS, website and more.
Pros
- Modular — add apps as you grow
- Open-source community edition
- Very broad feature set
Cons
- Implementation can be complex
- Customisation may need a partner
- Free plan
- Yes
- Pricing
- See provider
- Also in
- Accounting Software, CRM Software
Work OS with boards, automations and CRM products.
Pros
- Visual and flexible
- Many templates
Cons
- Seat minimums on paid plans
- Free plan
- Yes
- Pricing
- See provider
- Also in
- CRM Software, Project Management Tools
All-in-one workspace with CRM, tasks, chat and website builder.
Pros
- Generous free plan
- Many tools in one
Cons
- Interface can feel busy
- Free plan
- Yes
- Pricing
- See provider
- Also in
- CRM Software, Project Management Tools
The leading enterprise CRM with deep customisation and an enormous ecosystem.
Pros
- Extremely powerful
- Huge ecosystem
Cons
- Costly and complex for small businesses
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- CRM Software
Sales intelligence and engagement platform with a large contact database.
Pros
- Free plan
- Database plus sequences
Cons
- Follow privacy and anti-spam laws
- Free plan
- Yes
- Pricing
- See provider
- Also in
- CRM Software, AI Sales & Lead Generation
Customisable CRM with lead management, workflows, telephony integrations and AI assistant features.
Pros
- Good value
- Deep customisation
- Works with Zoho Books and Desk
Cons
- Setup takes time to do well
- Interface has many options
- Free plan
- Yes
- Pricing
- See provider
- Also in
- CRM Software, AI Sales & Lead Generation
Sales CRM from Freshworks with built-in calling, email sequences and deal pipelines.
Pros
- Built-in phone and email
- Clean UI
- AI deal insights
Cons
- Some features locked to higher plans
- Free plan
- Yes
- Pricing
- See provider
- Also in
- CRM Software, Cloud Telephony & IVR
10
Visit site
LeadSquared Made for India
Best for: High-volume lead businesses such as education, real estate and finance
Sales execution and marketing automation CRM popular with Indian enterprises.
Pros
- Handles large lead volumes
- Field sales features
- Industry templates
Cons
- Better suited to mid-size teams
- Pricing on request for many plans
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- CRM Software
Sales CRM built for small and mid-sized Indian businesses.
Pros
- Simple to adopt
- Built for Indian SMBs
Cons
- Smaller ecosystem than global CRMs
- Free plan
- Verify
- Pricing
- See provider
- Also in
- CRM Software
12
Visit site
TeleCRM Made for India
Best for: Calling-heavy teams that follow up leads by phone and WhatsApp
CRM focused on calling and WhatsApp follow-ups, with call recording from the app.
Pros
- Built around calling workflows
- WhatsApp integration
Cons
- Less suited to complex B2B pipelines
- Free plan
- Verify
- Pricing
- See provider
- Also in
- CRM Software, Cloud Telephony & IVR
Email marketing and automation platform with templates and audience tools.
Pros
- Easy templates
- Free plan for small lists
- Strong integrations
Cons
- Gets pricey as lists grow
- Free plan is limited
- Free plan
- Yes
- Pricing
- See provider
- Also in
- Email Marketing Software
Simple email marketing with landing pages, automations and a free plan.
Pros
- Clean, simple editor
- Free plan
- Landing pages included
Cons
- Account approval process
- Fewer advanced features
- Free plan
- Yes
- Pricing
- See provider
- Also in
- Email Marketing Software
Creator-focused email platform (formerly ConvertKit) with automations and commerce.
Pros
- Built for creators
- Good automations
- Free plan
Cons
- Design templates are minimal
- Free plan
- Yes
- Pricing
- See provider
- Also in
- Email Marketing Software
Email marketing tool that syncs with Zoho CRM and other apps.
Pros
- Integrates with Zoho CRM
- Affordable
Cons
- Editor less modern than leaders
- Free plan
- Yes
- Pricing
- See provider
- Also in
- Email Marketing Software
Free app from Meta with business profile, catalogue, quick replies and labels.
Pros
- Free
- Catalogue and quick replies
- Customers already use WhatsApp
Cons
- No shared team inbox
- Bulk broadcasts limited
- Free plan
- Yes
- Pricing
- See provider
- Also in
- WhatsApp Marketing & Business API Tools
WhatsApp API platform with team inbox, chatbots and broadcasts.
Pros
- Easy chatbot builder
- Team inbox
Cons
- Per-conversation charges add up
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- WhatsApp Marketing & Business API Tools, Customer Support & Helpdesk Software
Chat automation for Instagram, WhatsApp, Messenger and SMS.
Pros
- Instagram comment-to-DM automations
- Free plan
Cons
- Advanced AI features paid
- Free plan
- Yes
- Pricing
- See provider
- Also in
- WhatsApp Marketing & Business API Tools, AI Chatbots for Customer Service
20
Visit site
Interakt Made for India
Best for: D2C brands running WhatsApp campaigns and notifications
WhatsApp Business API platform with campaigns, automations, catalogue and shared inbox.
Pros
- Official API access
- Shopify and store integrations
Cons
- Meta conversation charges are extra
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- WhatsApp Marketing & Business API Tools
21
Visit site
AiSensy Made for India
Best for: Small businesses starting with WhatsApp broadcasts and chatbots
WhatsApp marketing platform with broadcasts, retargeting and chatbot flows.
Pros
- Affordable entry plans
- Click-to-WhatsApp ads support
Cons
- Meta charges extra
- Check plan limits
- Free plan
- Verify
- Pricing
- See provider
- Also in
- WhatsApp Marketing & Business API Tools
Conversational platform for WhatsApp with bots, inbox and CRM integrations.
Pros
- No-code bot builder
- CRM integrations
Cons
- Learning curve for complex bots
- Free plan
- Verify
- Pricing
- See provider
- Also in
- WhatsApp Marketing & Business API Tools, AI Chatbots for Customer Service
Conversational AI platform from Jio Haptik for enterprises.
Pros
- Strong in India and on WhatsApp
- Enterprise-grade
Cons
- Built for larger businesses
- Free plan
- No (trial may exist)
- Pricing
- See provider
- Also in
- WhatsApp Marketing & Business API Tools, AI Chatbots for Customer Service